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Social commerce is one of the fastest growing trends in online shopping. And, while it's part of the ecommerce industry, you'll see in the social commerce video that it's largely its own beast.
What is social commerce? Social commerce is online sales that take place on social media platforms or other platforms with a social aspect. Instead of being sent off-platform to the retailer's online store to complete their purchase, social commerce shoppers can complete their purchases directly on the social media platform.
This means that the entire shopping experience, from browsing to paying, takes place on social media, leaving the e-commerce site completely out of the picture.
#SocialCommerce #NIDM #LearnInshorts #SocialmediaMarketing #Socialmedia #learnsocialmedia #Socialbuying
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