E-commerce has exploded in recent years and with low barriers to entry – like selling on Amazon – business owners can get started relatively quickly. However, just because it's easy to start an online store doesn't mean it's easy to build a reputable brand. Join us as we meet Leah McHugh, Amazon Seller Consultant, to explore the evolution of e-commerce on Amazon, what to keep in mind, and tips for growing your business.

1:00 p.m. – Introduction
1:17 – Tips for navigating ecommerce compliance on Amazon (episode preview)
3:34 – We've seen e-commerce explode (starting businesses and how consumers purchase goods) over the last 2 years. Tell us about how Amazon has evolved as a result of this.
8:10 – We've heard people talk about Amazon as a way to grow your brand rather than just sell products. What do you think ?
11:28 – Are there any challenges that come with it being so easy to get started on Amazon? What have you seen from a compliance perspective?
16:44 – How can standards play a role in greater compliance with platforms like Amazon?
22:06 – Do you consult new businesses differently than established businesses? What is the biggest piece of advice you try to give them at home?
30:23 – What is your favorite technology right now?
31:39 – Tell us something mind-blowing that people might not have known about the work you do.

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