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There are four essential elements in every marketing medium, whether it's digital marketing or traditional marketing, you need to have these four key elements.
*********************Here is the key to successful marketing ********************* **
You MUST be able to enter into the conversation going on in your prospects' heads.
The conversation that takes place in EVERY prospect’s mind revolves around two major points…
There's a problem they have and they don't want it.
There is an outcome they want but don't have.
Today, it takes between 20 and more than 100 touchpoints before a prospect makes a purchasing decision.
Following the conversion equation reduces touchpoints to between 5 and 12 touchpoints.
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The conversion equation: IEEO
️Interruption
️Engage
️Educate
️Offer
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Interruption is your title.
️ENGAGE is your subtitle. ️
EDUCATION is the information you provide verbally or in writing that proves to your prospects that you and your product or service are superior in every way to your competitors.
THE OFFER MUST be so convincing and irresistible that your prospects will not be able to refuse it.
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DISCLAIMER: This video and description contains affiliate links, which means if you click on one of the product links we will receive a small commission.
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