Check out the episode here – https://www.buzzsprout.com/2188588/13134845

Are you ready to dance at the cutting edge of technology and business with us? We're excited to welcome Luke Hohmann from Applied Frameworks, a former figure skating enthusiast and software genius who made his journey from Buffalo to Detroit, ultimately landing in the Bay Area. We'll take a trip down memory lane, discussing his fascinating journey, his experiences with EDS, and his college years at the University of Michigan. Pete also shares exciting stories about his brother's efforts at General Motors and their collective passion for cars.

But it's not just about the past. Luke talks about his current job at Applied Frameworks, where they work tirelessly to help traditional "metal bender" companies unlock growth through best practices in software development, sales and delivery. We'll reflect on the growing importance of software pricing and licensing in an increasingly software-dependent world. Luke shares invaluable insights into creating software profit streams and his unique take on the concept that every business is now a technology business. Plus, we'll get a sneak peek at his visually rich book "Software Profit Streams."

But what's a technology podcast without covering cloud and edge computing, right? We'll explore the exciting field of edge computing, discussing how we can apply cloud development processes to edge hardware. Additionally, we will delve deeper into the complexities of balancing cost and functionality in cutting-edge devices. Finally, we'll end the episode on an intriguing note: talking about the merger of cloud and embedded computing, and the complex relationship between customer benefit analysis and task-to-be-done framework.

So buckle up, friends! It will be an exciting adventure into the world of software, edge computing and how it shapes our future.

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