How can fulfillment companies handle Kickstarter's massive order surges?
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Here's one possible answer: cross-train staff and prepare them to change if necessary.
(This is why you need a 3PL that specializes in crowdfunding, not just any 3PL you can find!)
More on that in this interview with Chris Matthews at Zatu Games.
Full interview: https://youtu.be/B5P4VNahyNc
#kickstarter #crowdfunding #logistics #fulfillment #marketing #ecommerce
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