The sudden closure of stores along high streets and shopping malls around the world in 2020 forced many retail brands to accelerate their digital transformation and scale up their e-commerce operations to maintain sales revenue and continuity. of their activities. Join this session to learn how luxury chocolate retailer Hotel Chocolat navigated the pandemic by refocusing its marketing, customer experience and operations to create an online experience that drove increased sales and new customers, and how it plans to continue its digital transformation to leverage this experience. this dynamic across all their sales channels.

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