Do you want to learn how to generate a thousand ecommerce sales through SEO without being an SEO expert? Well, today I'm going to teach you how. Today I'm going to break down four ecommerce SEO techniques for beginners.

RESOURCES AND LINKS:
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Google Merchant: https://www.google.com/retail/solutions/merchant-center/

Ubersuggest: https://neilpatel.com/ubersuggest/
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Now I have a question for you, I want you to leave a comment below so I know how to help you better. How many sales do you make per month with your e-commerce store? If it's zero, it doesn't matter. I know I need to help you a little more at this time. If it's a hundred or a thousand, let me know, whatever number below, on a monthly basis what you make in sales, and I'll be sure to help you out whenever you have need.

So first step, Google Merchant. It gives you free exposure and free organic traffic in the Google Shopping tab. There are integrations with many ecommerce platforms that can help you automatically generate your purchase feed and even automatically submit it to Google Merchant.

Second step, referencing the product page. Don't focus on search volume in your keyword research process, focus on keywords with transactional intent. Just keep that in mind.

And if you're having trouble finding these transactional keywords, you can type in head terms like laptop, these one or two word keyword phrases into an Ubersuggest.com, and when you type them in, it will give you a complete list. of ideas in the Keyword Ideas report.

So when you're on Ubersuggest, once you type your keyword in the left navigation, you'll see keyword ideas, you click on it and you'll see all the recommendations related to laptops. And there are even questions, prepositions, comparison keywords. Many of these will be transactional keywords that aren't that competitive and don't generate as much volume, but they will definitely drive your revenue.

You should also keep the meta description of your title in mind. You want to include the brand of the pack. You want to include the product name as well as the model number or anything else that differentiates your product or makes it unique and helps us stand out from competitors who may sell similar products.

And of course, you want to add structured data, add FAQ content, so people know: Hey, here are the FAQs, but Google can also embed them. You want to share real testimonials, not fake ones, real ones, more detailed with images, even better.

And you also want to write unique product descriptions that are optimized for both SEO and conversions. And that's a big mistake that I see people make because when they write product descriptions, they're often selling the same product that other people have to offer.

Third step, minimize your loading time and maximize your site speed. We've talked about this a little bit, but think about it.

You can use Google page speed information, by putting in your URL, or you can even go to Ubersuggest, put in your URL, look at the site audit report. And in this site audit report, it extracts a lot of information from major Google updates and ensures that your website is doing everything you need to do from a page perspective, as well as from a web perspective. site speed.

So you can succeed both on mobile devices, on desktop devices and even on tablets.

Step four, create relevant URL structures. A lot of people in ecommerce, for whatever reason, put numbers in the URL. I don't know why I don't have a model number or why the pack has a number. You should avoid this. You want to include keywords that are relevant to your product because that's how you'll get the most traffic in the long run.

And keep in mind that you don't want your URLs to be too long. When your URLs are really, really long, Google thinks that when someone types a very, very long query, your URL should rank, but when someone types in one or two words that are part of your URL, but not all of it inside, what you find is just as difficult to rank for, even when your web page perfectly matches the keyword query someone just typed in.

So, when in doubt, try to keep your URLs shorter than long. Now, if you need help with your e-commerce SEO, consult our advertising agency, NP digital. It's funny enough, over 40% of our clients are in the e-commerce space and we love helping them grow their traffic, as well as through SEO, paid ads and content and all the other services you could need.

If you need help growing your business, check out my advertising agency Neil Patel Digital https://npdigital.com/

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